The digital presence of the new television debate program Fronteiras XXI must promote this program, broadening the relationship with the spectator before, during and after the broadcasting. It should provide a highly engaging experience and present itself as an information Hub around each program’s theme.
In opposition to the name that gives life to these debates, the Innovagency’s challenge went through soften these barriers, involving the spectator/user in a digital experience and promoting his participation in these debates. The result is a platform that allows the live streaming of the program, a strong dynamic of conversation and, above all, a simplicity in the usage and contents consumption. A platform filled with current and inclusive themes that challenge Portugal and the World.